Set The Stage To Win The Next War For Talent: Gig Workers – Article on Forbes
It’s fitting that the term “gig” was coined by Jazz musicians in the 1920s (it’s derived from “engagement”). After all, jazz music itself is experimental, complex and improvisational. Today’s businesses are relying more and more on gig workers for similar reasons. As organizations grow more complex, they require more agile thinking. As labor markets tighten, they rely more and more on experimental workforce models. As full time employees (FTEs) seek permanent flexibility, organizations face the potential loss of key skills and institutional knowledge.
Today, 25% to 35% of US workers engage in non-standard or gig work on a supplementary or primary basis, according to data compiled by the Aspen Institute.